Here it is: the Sigma 28–45mm f/1.8 DG DN | Art lens! Available for Sony E-mount and the L-mount, this is the world’s first zoom
Category: News
Revitalize the past and preserve the present with June’s imaging specials
It’s a double promo, all through the month of June! Save 20% on both movie film to digital transfers and personalized photo gifts. Bring movie
Take control of the light: 15% off select professional filters
We recently shared a guide to ProMaster’s latest lineup of filters (click here to read that, or scroll down for the most relevant information), and
Instant rebates up to $200, for a limited time only!
Starting today and expiring July 7th, instant rebates that could save you hundreds are in effect for some of the hottest lenses from Tamron for
Panasonic announces creator-focused LUMIX S9 and 26mm f/8 pancake lens
The latest and grooviest creator’s kit from Panasonic is coming soon! Scheduled for release on June 10th, the LUMIX S9 is a full-frame camera in
Perfection evolved: Sigma’s 24–70mm f/2.8 DG DN II | Art lens
“How do you fix what isn’t broken? Rebuild it from scratch.” Aiming to bring a flagship lens up to date with the latest optical and
Relive the joy of film: new gear from Fuji announced
Today, Fujifilm announced two new cameras and two new lenses, one each in their medium format (GFX) and APS-C (X) sensor lines. All of these
The Canon EOS R1 is officially in development
Canon announced today that the first flagship camera for the EOS R SYSTEM, the EOS R1, is currently being developed. They are hopeful that the
The top ProMaster tripods: one for every photo op!
Hunting for the perfect tripod? Whether you’re an absolute beginner or a pro keeping an eye out for the next big gear shift, we’re sure
A guide to ProMaster’s latest filters
In their ever-advancing quest to make professional photography and videography equipment available to the masses, ProMaster recently revamped their filter lineup. Here’s a quick rundown
ProMaster Rugged CINE cards head to head with OWC Atlas Ultra
Fast and tough, ProMaster Rugged™ Cards are designed to keep your work and memories safe! Their molded design is the result of a unique manufacturing
New ICC profiles available for ProMaster inkjet paper
Huge news for home printers! ProMaster has just released new ICC profiles for some of the most popular home professional inkjet printers, dramatically simplifying the
Shocking Nikon instant rebates + $500 bonus trade-in opportunity
Nikon’s decided to make this month the month that no one has the excuse that they’re “waiting for a sale.” The latest crop of instant
Don’t just scan it—print it!
I admit it: I’m often a digitizer. If I had my druthers, I would scan or download every receipt, manual, and more to replace the
Expo is coming, Mother’s Day weekend!
Our Spring Photo and Video Expo in Colorado and Northern California is Mother’s Day Weekend, with the biggest savings of the season to prepare your
Spring savings on 14 select lenses for Sony, Fuji, and Nikon mirrorless cameras
Starting today and running through May 26th, Tamron is offering savings of up to $200 on a broad swath of their excellent lenses! Whether you’re
A tripod to bring us back to the roots of image making
Whether you’re shooting film or digital, landscapes or architecture, astro or macro, a stable platform is a critical part of the process. ProMaster’s latest tripod
See more of the world with a new fast, compact, wide-angle zoom from Sony
Sony is introducing another fast, compact zoom lens to the E-mount system. Available in May 2024, the FE 16–25mm f/2.8 G lens offers a bright