Mother’s Day is coming up this weekend, and Tamron is offering up to $200 off select E-mount lenses to celebrate. Whether you’re looking for the

Mother’s Day is coming up this weekend, and Tamron is offering up to $200 off select E-mount lenses to celebrate. Whether you’re looking for the
The “normal zoom” is perhaps the most important (at least most fundamental) of all the professional lenses, and it’s a good sign when optical manufacturers
I am delighted to report that the incomparable Marc Morris will be visiting each of our five California locations later this month to spread the
BREAOWWW! BREAOWWW! That’s the alarm tone tolling—the one we keep on hand to make sure that all paragons of good taste and chasers of imaging
The fine folks over at Sony have announced a full-frame 16–35mm to complement the FE 16–35mm f/2.8 GM. The new FE 16–35mm f/4 G is
EXTENDED THROUGH MARCH 20, 2022 Sony’s ever-popular Trade-In / Trade-Up program starts up with a new list of eligible gear today. In case you’re not familiar
If you’re a shopper like I am and you’ve been comparing cameras, your head might just be spinning! Once you’ve become sufficiently immersed, it can
Attention, Sony customers: if you have bought or plan to buy at least two lenses for your Alpha 1 (or other E-mount mirrorless camera), then
With the holidays coming up, it’s a great time to think about video—whether it’s because you’ll have some downtime, because special things are happening, or
Sony announced three exciting additions to the Alpha imaging series today (click to skip ahead): Alpha 7 IV full-frame interchangeable-lens camera HVL-F60RM2 flash HVL-F46RM flash
Sony announced their first update to a G Master lens today, which is the second version of their 70–200mm f/2.8. Click here or visit a
The I Series is a small but quickly growing group of lenses from SIGMA designed specifically to offer high-performance, high-quality lenses for full-frame mirrorless cameras
A 16.6x zoom range is no kind of range at which to sneeze, and Tamron’s newest lens is bringing that capability to both the Sony
Ask any imaging expert and they’ll tell you that quality lenses are the key to the true potential of your mirrorless system. The body enables
Scheduled to arrive in late August, the Sigma 150–600mm f/5–6.3 DG DN OS | Sports is SIgma’s first ultra-telephoto lens designed specifically for full-frame mirrorless
Last year, Sony made some big waves in the vlogging community by releasing the ZV-1, a 1″-sensor device (like their hugely popular RX-series premium compacts)
The lords and ladies of lenses at Tamron have revealed their ongoing development of a new lens, slated for release sometime in the fall: the
Click here to jump straight to the manufacturers’ representatives’ schedule Look—if you had one week, full of opportunities to save on everything you ever wanted,