Whether you’re looking for a new year’s new view or you got a new mirrorless camera over the holidays and you know the kit lens won’t cover all of your photographic bases, we’ve got great news for you. For a very limited time, Sony is offering rebates of up to $200 on 22 of their superb E-mount lenses!
Optical adjustments make a bigger difference than anything else when it comes to photography and videography, and a high quality lens can last a lifetime. We all eagerly await the improvements showcased in each new generation of camera bodies, but there’s something to be said for a stable investment. A new lens can offer closer focusing, totally different compression (an often underrated element of style), better sun stars, creamier bokeh, a massive reduction in chromatic aberration, and more… not to mention the creative kick in the pants that a whole new way of looking at the world can offer!
Visit your local Mike’s Camera or place an order online by clicking on one of the links below. If you need some help figuring out what you need, our imaging experts are always happy to help. Drop a comment, give us a call, or stop on by.
Note: all of the following lenses are compatible with all E-mount cameras, but lenses designated as being optimized for APS-C do not fully cover a full frame sensor and will produce images that either have a vignette (which can be a cool look!) or are cropped.
Full Frame E-mount lenses
| Lens | Original price | Instant savings | The great price |
|---|---|---|---|
| FE 70-200mm f/2.8 GM OSS | $2,599.99 | $200 | $2,399.99 |
| FE 100-400mm f/4.5-5.6 GM OSS | $2,499.99 | $100 | $2,399.99 |
| FE 16-35mm f/2.8 GM | $2,199.99 | $100 | $2,099.99 |
| FE 24-70mm F2.8 GM | $2,199.99 | $100 | $2,099.99 |
| FE 200–600mm f/5.6–6.3 G OSS | $1,999.99 | $100 | $1,899.99 |
| FE 70-200mm f/4 G OSS | $1,499.99 | $100 | $1,399.99 |
| FE 24mm f/1.4 GM | $1,399.99 | $100 | $1,299.99 |
| FE 24-105mm f/4 G OSS | $1,399.99 | $200 | $1,199.99 |
| Vario-Tessar T* FE 16–35mm f/4 ZA OSS | $1,349.99 | $100 | $1,249.99 |
| FE 70-300mm f/4.5-5.6 G OSS | $1,274.99 | $100 | $1,174.99 |
| FE 24-240mm f/3.5-6.3 OSS | $1,049.99 | $100 | $949.99 |
| Sonnar® T* FE 55mm f/1.8 ZA | $999.99 | $100 | $899.99 |
| FE 20mm f1.8 G * | $899.99 | $100 | $799.99 |
| Vario-Tessar T* FE 24-70mm f/4 ZA OSS | $899.99 | $100 | $799.99 |
| FE 35mm f/1.8 | $749.99 | $50 | $699.99 |
| FE 85mm f/1.8 | $599.99 | $50 | $549.99 |
| FE 50mm F1.8 | $249.99 | $50 | $199.99 |
* Save an additional $50 bundled with a Sony α7 III or α7C.
APS-C E-mount lenses
| Lens | Original price | Instant savings | The great price |
|---|---|---|---|
| E 16–55mm F2.8 G | $1,399.99 | $100 | $1,299.99 |
| E 70–350mm F4.5–6.3 G OSS | $999.99 | $100 | $899.99 |
| E 10-18mm F4 OSS | $899.99 | $100 | $799.99 |
| E 18-135mm F3.5-5.6 OSS | $649.99 | $100 | $549.99 |
| E PZ 18–105mm F4 G OSS | $649.99 | $50 | $599.99 |