Just in time to start thinking about the holidays—whether you’re looking for a gift or an upgrade to your ability to capture special moments—Sony is
Tag: Full-Frame
“The ultimate portrait prime:” Sony 85mm f/1.4 GM II
It seems like we’re caught in an upward spiral—cameras keep getting better and better, and at a certain point, lenses need to be updated to
No, really: this lens is truly all in one
Lighter and with a wider range than other 100–400mm lenses, the Tamron 50–400mm F/4.5–6.3 Di III VC VXD (A067) is a game-changing all-in-one that will
Back-to-school Tamron savings
Headed off to school somewhere new and exciting? Stepping up your game in a new photography program? Gearing up to make your own marketing videos?
The All-in-One for Everyone: Tamron 28–300mm f/4–7.1 Di III VC VXD is out this month
Anyone using Sony full-frame or APS-C E-mount mirrorless cameras should take note: Tamron’s latest glass is a strong candidate for the one lens to rule
Announcing the EOS R5 Mark II
Announced alongside the EOS R1, the EOS R5 Mark II is a robust update to the highly praised EOS R5 mirrorless full frame camera. Hybrid professionals shooting
Announcing the EOS R1
First teased back in May and announced alongside the EOS R5 Mark II, the EOS R1 carries on the proud legacy of the EOS 1
Sony trade-in bonuses… and EXTRA bonuses?
As we transition through the midpoint of summer into the fall, Sony’s making it awfully enticing to transition into a fresh gear bag. Heave yourself
Nikon’s walkaround lens for storytellers
New from Nikon: “The NIKKOR Z 35mm f/1.4 lens is a natural wide-angle lens with a large f/1.4 aperture that cuts through low light and
ProMaster’s totally tubular new light
Check out the latest addition to ProMaster’s app-controlled chromatic LED lighting lineup! The Chroma TL9RGB is a 9″ RGB light in a tube form factor
Get ready to outperform with the Nikon Z6III
Packed with both brand new innovations and inherited power from the likes of the Z9 and Z8, the latest iteration of Nikon’s Z6 mirrorless full-frame
Tamron savings in the sunshine
Ready to explore new photographic horizons in the sunny time of the year? Expiring July 7th, instant rebates that could save you hundreds are in
Widen your horizons with an unconventional telephoto zoom
Arriving before the end of the month, Tamron’s latest telephoto zoom for Sony full frame E-mount starts all the way back at a normal field
Expand your EOS options
A little something’s new from Canon, announced today: one high-end hybrid lens, and one basic-yet-powerful Speedlite flash. RF35mm f/1.4 L VCM lens The highly anticipated
Sigma introduces world’s first full-frame f/1.8 zoom lens
Here it is: the Sigma 28–45mm f/1.8 DG DN | Art lens! Available for Sony E-mount and the L-mount, this is the world’s first zoom
Instant rebates up to $200, for a limited time only!
Starting today and expiring July 7th, instant rebates that could save you hundreds are in effect for some of the hottest lenses from Tamron for
Perfection evolved: Sigma’s 24–70mm f/2.8 DG DN II | Art lens
“How do you fix what isn’t broken? Rebuild it from scratch.” Aiming to bring a flagship lens up to date with the latest optical and
The Canon EOS R1 is officially in development
Canon announced today that the first flagship camera for the EOS R SYSTEM, the EOS R1, is currently being developed. They are hopeful that the