New year, new gear! If you’ve got a working interchangeable lens camera (digital or film), camcorder, or a lens you are ready to upgrade and you’re interested in Sony’s top cameras & lenses, now is the time to go for it. In addition to the normal trade-in value of the camera and any manufacturer rebates (if applicable), you can receive a trade-in bonus of up to $500 towards select items! Click here to read about our trade-in process, and check out the savings on the list below. Don’t wait—this offer is only available between February 3rd and March 30th.
| Product | Instant Rebate | TRADE-IN BONUS | Total Savings, not including trade-in value |
|---|---|---|---|
| α9 mirrorless camera (body only) | $500 | $500 | $1000 |
| α7R III mirrorless camera (body only) | $200 | $300 | $500 |
| α7 III mirrorless camera (body only) | $200 | $200 | |
| α7 III mirrorless camera (kit) | $200 | $200 | |
| α7R II mirrorless camera (body only) | $200 | $200 | $400 |
| α7S II mirrorless camera (body only) | $200 | $200 | $400 |
| FE 16-35mm f/2.8 GM wide-angle zoom lens | $250 | $250 | |
| FE 24-70mm f/2.8 GM standard-zoom lens | $250 | $250 | |
| FE 70-200mm f/2.8 GM OSS telephoto-zoom lens | $300 | $300 | |
| FE 85mm f/1.4 GM prime lens | $200 | $200 | |
| Planar T* FE 50mm F1.4 ZA prime lens | $100 | $100 | $200 |
| Handycam FDR-AX100 | $150 | $150 | $300 |